A Leader's Guide to Social Media Ministry

Join Pastor John Bailey and special guest Matt Brown from Think Eternity as they explore the dynamic intersection of faith and technology. This podcast delves into effective strategies for using social media and digital platforms to spread the gospel, engage with communities, and navigate the challenges of online ministry. Whether you're a pastor, church leader, or Christian influencer, discover insights and practical tips to enhance your digital evangelism efforts and make a meaningful impact in today's digital world.

Key Points from the Podcast

•    Social media platforms offer a powerful opportunity for Christian leaders to extend their ministry and reach people with the gospel message. 
•    Leaders should be aware of the challenges and potential pitfalls of social media, such as comparison, discontentment, and the need for discernment in navigating controversial topics. 
•    It's essential to find a balance between speaking the truth and demonstrating love when engaging with others online. 
•    Christian leaders should be aware of censorship issues on social media platforms and stand firm in their faith, even if it means facing opposition. 
•    Observing and learning from other successful Christian leaders on social media can help improve one's own digital ministry strategies. 
•    Sharing God's Word, biblical thoughts, and personal insights from one's walk with God should be the primary focus of a leader's social media presence. 
•    Humility and maintaining the right priorities are crucial when God blesses a leader's online ministry with a wide reach. 
•    The ultimate goal of digital evangelism is to glorify God and point people to Jesus, not to promote oneself or grow a personal following. 
•    Prayer and reliance on the Holy Spirit's guidance are essential for effective digital ministry. 
•    Social media provides an unprecedented opportunity for Christian leaders to impact generations and share the gospel on a global scale.

Bible Verses Referenced in the Podcast

1 Corinthians 3

Helpful Resources

•    Book: Truth Plus Love by Matt Brown

About Matt Brown

Matt Brown is an evangelist based in Minnesota. He is the founder of Think Eternity, a ministry that uses social media to share the gospel. He is a prolific speaker and author, and his work has reached millions of people around the world. Brown is passionate about reaching people who are far from God, and he believes that social media is a powerful tool for evangelism. He is committed to speaking the truth in love, and he encourages other Christians to use their platforms to share the gospel with the world.
Website | Facebook | X | Instagram | TikTok

About John Bailey

Pastor John Bailey is the Vice President and Chief Operating Officer at World Challenge. After giving his life to Christ in the Tampa City jail, John felt that the Lord placed in him a great hunger to know Christ and study God’s Word. John spent 12 years discipling young leaders and was then called to pastor and evangelize in Western Europe for 10 years.  

In 2011, John, his wife, Crista, and two children returned to Jacksonville, Florida to plant The Springs Church. After over a decade of ministry in Jacksonville, John was invited by Gary Wilkerson to come and serve at World Challenge. Today, John gives vision and direction to World Challenge as well as serving as a keynote speaker, author and conference speaker. His life’s purpose is to seek a genuine awakening of God’s Spirit in America and around the world.

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